client: National Association of Realtors
Truth: Realtors are losing their street-cred to online sites like Zillow and Redfin.
Truth: We created the campaign House Off!, a gameshow-inspired series of TV, social and digital ads that show the pitfalls of
buying a home without a realtor vs. the advantages of having one on your team.
Lie: I didn't watch WWF throughout my childhood, making these difficult to write.
AD: Jamie Malnati
"Witness the thrills, spills and blindside blitzes of home buying on House Off!"
Meet today’s home buying baddie, Asbestos.
Home Court: Historic buildings and homes with “character”
Meet today’s All-Star Realtor, Eagle Eye Sherry.
Weapon of choice: Inspection connections
The Anvil of Finance
Prey: The fiscally irresponsible
Strength: Element of surprise
House Off! Announcers: Rob & Tim
Claim to fame: Child stars in “Make Me a Mermaid”
Hobbies: Sideline reporting children’s T-ball games
The Hose of Uncertainty
Fun Fact: Available for birthday parties
Fun Fact: Once sold a car to a car salesman
The Negotiation Ninja
Weapon of choice: Multiplying